If you campaign you engage in political warfare. Your goal is to change a specific status, which others defend. To be successful you will need to know the terrain, the means to overcome the defence, who is on your side and you need to put all this into plan. You might dislike this military metaphor but it is a fitting one. Be aware: a political campaign needs to stir up conflict. If your organisation is afraid of arguments then forget about campaigning. Otherwise continue to read. The article starts with a discussion on what a campaign is – and what not. In the second part it explains practical aspects of campaigning. The third part focuses on the challenges to campaign across borders.
Eurosceptics have been in the European Parliament since its very first election. Internal criticism and opposition are fundamental parts of democracy. That is why the supporters of European integration should not fear the rise of euroscepticism. Whereas the projected rise of euroscepticism is unlikely to have a large influence on the positions of the European Parliament, those who support further European integration should not feel at ease. Rather, they should be reminded that their arguments must be clear and persuasive for European citizens.
- Countering euroscepticism 01.pdfCounter Euroskepticism
There are many social media platforms available and each of them has its specificities. Twitter seems to have less features and less audience than Facebook but it may be more appropriate for political campaigning. This article wishes to help you start with Twitter or to provide ideas to use it more efficiently.
- Twitterguide 02.pdfTwitter Guide
The aim of this paper is to give you a brief overview of the main things to think about when it comes to public speaking. It includes the definition borrowed from Wikipedia, a few useful tips, an illustration of the different type of presentations, and a 10 point list of how one can ruin a presentation. Despite being a seasoned public speaker myself I have to admit that some of the simple steps discussed hereinafter is something that I should adhere to more diligently myself and, more importantly should help make public speaking better experience – for both you and your audience.
- Public speaking 03.pdfPublic Speaking